Research Blog: Commercial Conventions

 - I am doing a Sprite commercial. In these commercials, the audience usually sees people partaking in hobbies and activities the individual shown on-screen enjoys (dancing, music, art, etc.)

* The people in these commercials wear simplistic everyday outfits like t-shirts, pants, sweaters, tank tops, sneakers, etc. But it is dependent on what activity they are doing.

* Props include the Sprite drink itself, Notebooks, Pencils, and Other props depending on what activity the person is doing (ex. Music, would include Keyboards, etc.) 

* Their appearances show them heavily focused on what they are doing

*The score throughout the commercial is calming beats that convey the calm and focused energy to make the audience feel motivated to follow their dreams and passions.

- Conventions and Codes in Sprite Commercials include inserting a shot to show the person in the medium close up shot drinking a can or bottle of sprite, showing them being refreshed from the drink, and cutting to their slogan of "Thirst for Yours" This slogan conveys a message of just doing what you want to do and going for it, have a need to chase your dreams.